WATCH
▶️ Watch this episode on YouTube
***
EPISODE DESCRIPTION
Episode 88: Matt and Taylor are joined by Steve Arneson. Steve is the Co-Founder of both The RE Investors & Synergy Mastermind from Victoria, BC, and is a real estate investor, coach, and entrepreneur. Coming from a real estate family with a career background in international business development, Steve thrives in building genuine relationships, and is one of the best in the industry when it comes to working with high net worth investors, project strategy, and raising capital. Steve has been able to combine these skills with both of his companies, The RE Investors, who's mission it is to financially educate 1 million people about real estate, and Synergy Mastermind, an exclusive, intimate, and experiential mastermind for high-achieving real estate investors while doing business right, and with impact.
Steve is here to discuss:
→ What led to the founding of Synergy Mastermind, creating a collaborative culture, and what it's goal is.
→ Reinventing yourself - peeling the onion, building foundations, and the naked truth, the power of reverse role models, and the 2 major catalysts for Steve's own reinvention.
→ Advice for finding & maintaining partnerships, rebuilding trust, and how to look for investing opportunities.
Synergy Mastermind Website: www.synergymastermind.ca
Synergy Mastermind Instagram: @synergymastermind
RE Investors Website: www.thereinvestors.ca
RE Investors Instagram: @the_reinvestors
Steve Arneson's LinkTree: @stevearneson
Steve Arneson's Instagram: @stevearnesonofficial
***
OUR SPONSOR
The Kelowna Real Estate Podcast is brought to you by Century 21 Assurance Realty, the gold standard in real estate. To learn more, visit: www.c21kelowna.ca
***
CONNECT WITH THE SHOW
Kelowna Real Estate Podcast: @kelownarealestate
Kelowna Real Estate Podcast YouTube: @KelownaRealEstatePodcast
Kelowna Real Estate Podcast Instagram: @kelownarealestatepodcast
***
CONNECT WITH MATT
Matt Glen's Website: www.mattglen.ca
Matt Glen's Email: matt.glen@century21.ca
Matt Glen's Instagram: @mattglenrealestate
***
CONNECT WITH TAYLOR
Taylor Atkinson's Website: www.venturemortgages.com
Taylor Atkinson's Email: taylor@venturemortgages.com
Taylor Atkinson's Instagram: @VentureMortgages
***
00:00:00,000 --> 00:00:01,820
Welcome back to the Kelowna.
2
00:00:02,020 --> 00:00:02,860
No, scrap that.
3
00:00:03,100 --> 00:00:04,380
Welcome back to 2025.
4
00:00:05,040 --> 00:00:05,760
How's it going, man?
5
00:00:05,880 --> 00:00:06,580
Welcome back to 2025.
6
00:00:06,580 --> 00:00:07,420
Your second time here?
7
00:00:05,700 --> 00:00:06,180
man?
Welcome back to 2025.
8
00:00:06,180 --> 00:00:07,200
Your second time here?
Yeah.
9
00:00:07,200 --> 00:00:07,960
Yeah, exactly.
10
00:00:08,240 --> 00:00:09,040
I feel like it.
11
00:00:09,040 --> 00:00:11,640
It's been a long year already.
12
00:00:11,640 --> 00:00:14,540
How are you doing?
13
00:00:14,540 --> 00:00:15,440
How are the holidays?
Holidays were awesome.
14
00:00:15,780 --> 00:00:16,560
They were chill.
15
00:00:16,700 --> 00:00:17,620
They were extraordinarily chill
16
00:00:17,620 --> 00:00:18,520
for me.
17
00:00:18,520 --> 00:00:19,360
I think they're the chillest
18
00:00:19,360 --> 00:00:20,180
holidays I've ever had.
19
00:00:20,180 --> 00:00:20,400
Nice.
20
00:00:20,400 --> 00:00:23,440
Next year, I think I want to
invite a little more chaos, which
21
00:00:23,440 --> 00:00:25,680
we will with a new baby coming in
2025.
22
00:00:25,680 --> 00:00:26,460
But it was awesome.
23
00:00:26,460 --> 00:00:29,370
It was very much needed to relax.
24
00:00:29,370 --> 00:00:31,630
What about you?
I think you had the opposite of
25
00:00:31,630 --> 00:00:31,710
me.
26
00:00:31,710 --> 00:00:32,229
Yeah, it was good.
27
00:00:32,229 --> 00:00:33,690
It was relaxing.
28
00:00:33,770 --> 00:00:34,990
But yeah, we went to the island to
29
00:00:35,070 --> 00:00:35,450
see Emily's family.
30
00:00:35,450 --> 00:00:36,690
And yeah, four kids, four adults,
31
00:00:36,870 --> 00:00:38,330
one house, chaos.
32
00:00:38,330 --> 00:00:39,830
But you know what?
33
00:00:39,830 --> 00:00:42,410
At that age, there's a lot of
Christmas magic.
34
00:00:42,410 --> 00:00:43,390
So it was awesome.
35
00:00:43,390 --> 00:00:44,690
Santa treated everyone well.
36
00:00:44,690 --> 00:00:47,170
I'm sure the kids were gaining
some core memories pretty quick
37
00:00:47,170 --> 00:00:47,350
there.
38
00:00:47,350 --> 00:00:48,970
the kids were gaining some core
39
00:00:48,970 --> 00:00:47,350
memories pretty quick there.
40
00:00:47,350 --> 00:00:48,150
So that's awesome.
41
00:00:48,150 --> 00:00:49,250
Yeah, basically just chocolate
memories.
42
00:00:49,250 --> 00:00:49,750
Nice.
43
00:00:49,890 --> 00:00:52,330
Yeah, no, we had a relatively good
44
00:00:52,330 --> 00:00:58,100
2024 considering the real estate
market.
45
00:00:58,100 --> 00:01:03,400
But I think you and I are both
pretty excited about 2025.
46
00:01:03,400 --> 00:01:04,160
Things are shaping up pretty well.
47
00:01:04,160 --> 00:01:04,360
Yeah.
48
00:01:04,360 --> 00:01:07,120
So I'm pretty optimistic for 2025,
like 2023, 2024.
49
00:01:07,120 --> 00:01:09,480
We're on the slower side for real
estate.
50
00:01:09,480 --> 00:01:12,060
There's no doubt about it.
51
00:01:12,460 --> 00:01:13,320
There was definitely some high
52
00:01:13,320 --> 00:01:14,580
spots, some good things happening
on the slower side.
53
00:01:14,760 --> 00:01:18,080
But I think 2025 is primed for a
bit of a comeback just for no
54
00:01:18,180 --> 00:01:20,280
other reason that life happens and
people.
55
00:01:20,280 --> 00:01:22,940
need to sell their houses, they
need to buy houses, right?
56
00:01:22,940 --> 00:01:25,240
And they just haven't for the last
few years.
57
00:01:25,240 --> 00:01:27,320
So I think market conditions aside
and what's happening kind of
58
00:01:27,320 --> 00:01:30,120
macro, I think just because of
life, we're going to see an
59
00:01:30,120 --> 00:01:33,460
improved 2025 and then whatever
happens politically, which
60
00:01:33,460 --> 00:01:37,100
obviously luck going on there too,
will either help or hinder that.
61
00:01:37,100 --> 00:01:40,980
But yeah, I think overall, I'm
pretty optimistic heading into
62
00:01:41,240 --> 00:01:41,680
this year.
63
00:01:41,680 --> 00:01:42,540
I agree.
64
00:01:42,540 --> 00:01:45,540
I think it's still a bit of a
buyer's market right now, but it's
65
00:01:45,540 --> 00:01:45,860
almost...
66
00:01:46,040 --> 00:01:47,700
Hard to make those transactions
67
00:01:47,700 --> 00:01:50,020
happen because even if you're a
buyer and you have a house to
68
00:01:50,020 --> 00:01:50,520
sell.
69
00:01:50,520 --> 00:01:53,050
you know, you need to sell that
70
00:01:53,050 --> 00:01:54,550
house before you can buy.
71
00:01:54,550 --> 00:01:56,390
So a lot of like stagnant movement
72
00:01:56,390 --> 00:01:56,970
in the market right now.
73
00:01:56,970 --> 00:01:59,020
But I think, yeah, 2023 was like a
74
00:01:59,020 --> 00:01:59,680
lot of variables.
75
00:01:59,680 --> 00:02:00,480
2024 was a lot of policy
76
00:02:00,480 --> 00:02:02,460
legislation changes, a lot of
volatility.
77
00:02:02,460 --> 00:02:07,620
Nobody knew what was going on, but
it seems like the dust is kind of
78
00:02:08,080 --> 00:02:08,940
settled now.
79
00:02:08,940 --> 00:02:10,240
So yeah, transitioning into 2025,
80
00:02:10,240 --> 00:02:13,880
I think it's gonna be like a
balanced spring market, a lot more
81
00:02:13,880 --> 00:02:15,080
transactions, which create a lot
more opportunity.
82
00:02:15,080 --> 00:02:16,780
Yeah, we should be, hopefully.
83
00:02:16,780 --> 00:02:19,260
So kind of less unknowns moving
84
00:02:19,260 --> 00:02:20,860
into 2025 and everyone can be more
comfortable.
85
00:02:20,860 --> 00:02:21,280
Yeah.
86
00:02:21,520 --> 00:02:23,440
So we have two major unknowns.
87
00:02:23,440 --> 00:02:28,050
One is we are for sure having a
Canadian federal election in 2025,
88
00:02:28,050 --> 00:02:32,470
whether it happens in the spring,
summer, fall, there's going to be
89
00:02:33,090 --> 00:02:36,390
an election, which means we're
likely going to have a change of
90
00:02:36,390 --> 00:02:37,010
government to conservatives.
91
00:02:37,010 --> 00:02:39,370
Like at this point, it's looking
92
00:02:39,370 --> 00:02:41,050
like it's going to be it.
93
00:02:41,270 --> 00:02:42,770
serious majority conservatives
94
00:02:42,770 --> 00:02:42,910
taking over.
95
00:02:42,910 --> 00:02:44,270
That's what I mean about less
96
00:02:44,270 --> 00:02:44,610
unknowns.
97
00:02:44,610 --> 00:02:44,970
mean about less unknowns.
98
00:02:44,970 --> 00:02:47,350
I think we kind of know where it's
going federally.
99
00:02:47,470 --> 00:02:47,990
where it's going federally.
100
00:02:47,990 --> 00:02:48,250
Yeah, that's true.
101
00:02:48,250 --> 00:02:49,910
That's definitely true.
102
00:02:49,910 --> 00:02:52,030
And then obviously south of the
103
00:02:52,030 --> 00:02:53,970
border, Trump comes in in a couple
of weeks, a lot of talk about
104
00:02:53,970 --> 00:02:54,270
tariffs.
105
00:02:54,270 --> 00:02:55,410
Who knows what that's going to do
106
00:02:55,410 --> 00:02:56,690
to us.
107
00:02:56,790 --> 00:02:58,310
That's going to have some kind of
108
00:02:58,310 --> 00:03:01,290
effect, even if it doesn't even
come to a tariff, just talking
109
00:03:01,290 --> 00:03:04,310
about it is going to have some
kind of effect on our economy.
110
00:03:04,310 --> 00:03:05,870
I don't know what exactly that
looks like, but that'll be...
111
00:03:05,870 --> 00:03:06,570
Interesting to watch.
112
00:03:06,570 --> 00:03:07,850
We'll definitely keep you updated
113
00:03:07,850 --> 00:03:08,970
on what we see here.
114
00:03:08,970 --> 00:03:10,410
So those two major factors that
115
00:03:10,410 --> 00:03:13,010
are going to happen in this year,
which we look forward to.
116
00:03:13,010 --> 00:03:13,450
Yeah.
117
00:03:13,450 --> 00:03:14,330
Yeah.
118
00:03:14,330 --> 00:03:18,020
You know, moving into this show,
we had a great guest, Steve
119
00:03:18,020 --> 00:03:19,160
Anderson, who's co -founder of
Synergy Mastermind Group.
120
00:03:19,160 --> 00:03:21,560
It's a real estate group based in
Canada.
121
00:03:21,560 --> 00:03:22,900
He's based out of Victoria.
122
00:03:22,900 --> 00:03:24,080
Talks a lot about kind of mindset
123
00:03:24,500 --> 00:03:27,000
shift and, you know, how he...
124
00:03:27,000 --> 00:03:28,240
ended up where he is.
125
00:03:28,240 --> 00:03:31,300
Great guy to connect with and
great show.
126
00:03:31,300 --> 00:03:33,240
We really enjoyed having him on.
127
00:03:33,240 --> 00:03:35,080
And we're trying to kind of
128
00:03:35,320 --> 00:03:37,600
facilitate a couple of these more
optimistic mindset type shows for
129
00:03:37,600 --> 00:03:38,540
the next couple.
130
00:03:38,540 --> 00:03:40,970
But we have a really good guest
131
00:03:40,970 --> 00:03:43,150
lineup of, yeah, a few like this.
132
00:03:43,150 --> 00:03:44,670
And then we talk about some infill
133
00:03:44,670 --> 00:03:46,270
projects in Kelowna, some
multifamily, some purpose -built
134
00:03:46,270 --> 00:03:47,510
rentals, like MLI Select Lending.
135
00:03:47,510 --> 00:03:50,890
So yeah, we have a really good
136
00:03:50,890 --> 00:03:52,290
lineup for the next like seven or
eight shows.
137
00:03:52,290 --> 00:03:54,450
So starting the new year off with
a bang.
138
00:03:54,450 --> 00:03:54,670
Yeah.
139
00:03:54,670 --> 00:03:55,050
Yeah.
140
00:03:55,230 --> 00:03:59,530
So I think you guys will enjoy
this one and the ones to come.
141
00:03:59,530 --> 00:04:00,390
Yeah.
142
00:04:00,390 --> 00:04:03,050
And this show, even in the year
143
00:04:03,050 --> 00:04:04,370
2025, sponsored by Century 21,
Assurance Realty, the best
144
00:04:04,370 --> 00:04:05,470
brokerage in the interior of BC.
145
00:04:05,470 --> 00:04:06,090
We're everywhere.
146
00:04:06,090 --> 00:04:07,970
Everywhere that sells houses in
the interior, we're there.
147
00:04:08,510 --> 00:04:12,630
So if you're an agent looking for
a change of brokerage, or if
148
00:04:12,630 --> 00:04:15,930
you're a buyer or a seller looking
for an agent, Century 21.
149
00:04:15,930 --> 00:04:17,930
I'd call them first.
150
00:04:17,930 --> 00:04:19,970
I did call them.
151
00:04:20,250 --> 00:04:22,570
Where I call home, and I love it
here.
152
00:04:22,810 --> 00:04:23,230
Yeah.
153
00:04:23,230 --> 00:04:25,690
Enjoy the show, guys, and Happy
154
00:04:25,690 --> 00:04:26,090
New Year.
155
00:04:26,270 --> 00:04:27,370
Happy New Year.
156
00:04:27,370 --> 00:04:28,250
Okay, welcome to the show, Steve.
157
00:04:28,250 --> 00:04:29,450
Thanks for joining us, man.
158
00:04:29,450 --> 00:04:30,990
It's my pleasure to be here, guys.
159
00:04:30,990 --> 00:04:32,870
Thanks so much for inviting me
160
00:04:33,210 --> 00:04:33,690
here.
161
00:04:33,690 --> 00:04:34,990
And looking at your background, I
162
00:04:34,990 --> 00:04:37,430
have to start off the show by
saying Merry Christmas, brother.
163
00:04:37,810 --> 00:04:38,790
Yeah, Merry Christmas, bro.
164
00:04:38,890 --> 00:04:39,830
I'm so excited.
165
00:04:39,830 --> 00:04:40,070
Yeah, yeah.
166
00:04:40,170 --> 00:04:40,370
Tis the season.
167
00:04:43,650 --> 00:04:43,970
Yeah.
168
00:04:44,110 --> 00:04:45,890
Well, we like to start our show
169
00:04:45,890 --> 00:04:47,370
with you connecting to our
listener.
170
00:04:47,370 --> 00:04:48,230
What's your perfect Friday look
like?
171
00:04:48,350 --> 00:04:49,070
What gives you energy,
productivity?
172
00:04:49,070 --> 00:04:51,750
What do you do for work?
What do you do for fun going into
173
00:04:51,750 --> 00:04:52,950
the weekend?
Yeah, my perfect Friday, wake up
174
00:04:53,450 --> 00:04:54,870
at 5 a .m.
175
00:04:55,010 --> 00:04:58,210
I'll go straight to my coffee
176
00:04:58,210 --> 00:05:00,750
machine and then straight to the
couch with a book.
177
00:05:00,750 --> 00:05:01,950
Breville coffee machine?
What is it?
178
00:05:01,950 --> 00:05:03,110
It's a Nespresso.
179
00:05:03,110 --> 00:05:03,490
Nice, nice.
180
00:05:03,490 --> 00:05:06,750
So nice little frothy top, you
know, and, um, a little bit of
181
00:05:06,750 --> 00:05:09,790
honey, go read a book for half
hour, lace up the runners, go for
182
00:05:09,910 --> 00:05:10,270
a run.
183
00:05:10,270 --> 00:05:11,450
And then Friday mornings, I
184
00:05:11,450 --> 00:05:14,110
actually do something called
freedom Fridays for the last like
185
00:05:14,110 --> 00:05:15,450
almost two years.
186
00:05:15,450 --> 00:05:16,990
And it's just like, I show up, do
187
00:05:16,990 --> 00:05:22,120
a little bit of a teaching, get to
get back to the community, get to
188
00:05:22,260 --> 00:05:28,600
like connect with a bunch of cool
people that really fuels me.
189
00:05:28,600 --> 00:05:32,220
And then I'll do some strategy for
the week ahead and then going into
190
00:05:32,660 --> 00:05:33,640
the weekend, man.
191
00:05:33,640 --> 00:05:35,480
I kind of like to have like Friday
192
00:05:35,480 --> 00:05:36,360
afternoons to be pretty chill.
193
00:05:36,360 --> 00:05:39,220
So Becca and I will connect in the
194
00:05:39,220 --> 00:05:40,660
evening and maybe get up for a
hike in the weekend.
195
00:05:40,660 --> 00:05:40,780
Cool.
196
00:05:40,780 --> 00:05:41,120
I love it.
197
00:05:41,120 --> 00:05:42,800
And what kind of is your business
right now?
198
00:05:42,800 --> 00:05:42,900
Yeah.
199
00:05:42,900 --> 00:05:44,360
So like two main things.
200
00:05:44,360 --> 00:05:48,460
Synergy Mastermind is the one that
we put in a lot of time and energy
201
00:05:48,460 --> 00:05:51,380
and focus into, which is lots of
like real estate groups out there
202
00:05:51,380 --> 00:05:52,440
on how to get started.
203
00:05:52,720 --> 00:05:53,920
There's not very many groups out
204
00:05:53,920 --> 00:05:56,360
there for leaders in businesses
who have been started for years.
205
00:05:56,360 --> 00:05:59,620
So how do you show up as a better
leader?
206
00:05:59,620 --> 00:06:02,140
How do you create stronger vision?
How do you integrate different
207
00:06:02,140 --> 00:06:04,000
teams?
How do you grow your portfolio,
208
00:06:04,000 --> 00:06:05,160
grow you as a human, grow your
business?
209
00:06:05,160 --> 00:06:07,240
And that's what Synergy is all
about, specifically more so for
210
00:06:07,240 --> 00:06:08,460
Canadians than anything else.
211
00:06:08,460 --> 00:06:09,960
And then we have five different
212
00:06:09,960 --> 00:06:12,540
development projects on the go at
various different stages.
213
00:06:12,540 --> 00:06:15,120
We rent a portfolio that we manage
here in Victoria, BC.
214
00:06:15,120 --> 00:06:17,020
Those two things keep me busy.
215
00:06:17,020 --> 00:06:17,640
Yeah, no kidding.
216
00:06:17,640 --> 00:06:18,440
I do love that.
217
00:06:18,440 --> 00:06:20,100
Like we touched briefly on that
218
00:06:20,100 --> 00:06:22,100
when you and I were speaking
before and it's like, you're
219
00:06:22,100 --> 00:06:22,540
right.
220
00:06:22,800 --> 00:06:23,560
There's so many... groups and
221
00:06:23,920 --> 00:06:26,940
education resource to like how to
get started, but how to sustain is
222
00:06:26,940 --> 00:06:28,660
really the key difficulty that
people have, especially in today's
223
00:06:28,660 --> 00:06:30,040
market, you know?
Oh, dude.
224
00:06:30,040 --> 00:06:33,060
And like, I think so many people
like get into it with the wrong
225
00:06:33,060 --> 00:06:36,660
intentions or like with the wrong
direction from day one.
226
00:06:36,660 --> 00:06:40,060
Like so many people that I've
talked to is like, you know, they
227
00:06:40,060 --> 00:06:42,520
bump into somebody at a meetup
event or, you know, a BNI or
228
00:06:42,520 --> 00:06:42,700
whatever.
229
00:06:42,700 --> 00:06:45,540
And they hear like, Oh, I've got
230
00:06:45,540 --> 00:06:46,700
like 200 doors.
231
00:06:46,700 --> 00:06:46,980
Right.
232
00:06:46,980 --> 00:06:48,500
And then they go, oh, cool.
233
00:06:48,500 --> 00:06:50,160
Like Frank's got 200 doors.
234
00:06:50,160 --> 00:06:52,020
He's got a good life.
235
00:06:52,020 --> 00:06:53,300
I want 200 doors.
236
00:06:53,300 --> 00:06:55,540
And the purpose becomes, how do I
get 200 doors?
237
00:06:55,540 --> 00:06:58,360
But not intentionally considering
what the factors really are.
238
00:06:58,360 --> 00:07:01,680
Like, do you want 200 doors in
Moncton?
239
00:07:01,680 --> 00:07:04,420
Do you want 200 doors in Victoria?
There are going to be two very
240
00:07:04,420 --> 00:07:06,760
different types of strategies to
approach, as well as two different
241
00:07:06,760 --> 00:07:09,360
types of like, one's going to be
more cashflow driven.
242
00:07:09,560 --> 00:07:11,280
One's going to be more like
depreciation driven or value add.
243
00:07:11,900 --> 00:07:14,720
And then what it actually takes,
like you said, to sustain growth
244
00:07:14,720 --> 00:07:19,340
up to that point of getting to 200
doors is a whole other chapter.
245
00:07:19,340 --> 00:07:24,620
But I think so many people just
get into it for the wrong reasons
246
00:07:24,620 --> 00:07:27,720
on the front side of things and
need to look back on things
247
00:07:27,720 --> 00:07:29,780
intentionally and be like, what is
it that I'm after here?
248
00:07:29,780 --> 00:07:31,500
Is it cash flow?
Is it long -term wealth?
249
00:07:31,500 --> 00:07:32,760
Is it a really great savings
account?
250
00:07:32,760 --> 00:07:34,200
Is it a business?
Side hustle?
251
00:07:34,200 --> 00:07:35,540
hustle?
Well, and you guys have been
252
00:07:35,540 --> 00:07:38,180
working a lot on the mindset side
of things too, right?
253
00:07:38,890 --> 00:07:42,350
And goal planning and just like
energy in general through synergy,
254
00:07:42,350 --> 00:07:44,030
right?
So we're talking about kind of a
255
00:07:44,030 --> 00:07:47,190
theme of the show and maybe like
how to reinvent yourself.
256
00:07:47,190 --> 00:07:48,290
Like we are going into the new
year.
257
00:07:48,290 --> 00:07:50,310
We did kind of want to have one of
these shows to kickstart things
258
00:07:50,310 --> 00:07:50,710
for listeners.
259
00:07:50,710 --> 00:07:52,950
And I mean, I'm at that stage
260
00:07:52,950 --> 00:07:54,350
right now too, right?
The last couple of months, you
261
00:07:54,350 --> 00:07:58,150
kind of start to look at business,
look at life and try and balance
262
00:07:58,150 --> 00:07:58,510
things.
263
00:07:58,510 --> 00:08:00,890
So yeah, you're going to be the
264
00:08:00,630 --> 00:08:02,330
guinea pig for today, if that's
all right.
265
00:08:02,330 --> 00:08:04,330
Well, here's the fun part of it.
266
00:08:04,330 --> 00:08:05,630
I'm going to reverse guinea pig
267
00:08:05,630 --> 00:08:06,410
you, I think.
268
00:08:06,410 --> 00:08:06,990
Oh, okay.
269
00:08:06,990 --> 00:08:07,170
Perfect.
270
00:08:07,170 --> 00:08:09,810
You said an interesting word of
271
00:08:09,810 --> 00:08:10,990
balance, right?
Same thing with like the
272
00:08:10,990 --> 00:08:12,250
intentionality on like why we get
into real estate.
273
00:08:12,250 --> 00:08:13,890
It's going to be different for
everybody.
274
00:08:13,890 --> 00:08:15,390
So what does balance mean to you?
Yeah, it means autonomy.
275
00:08:15,390 --> 00:08:19,190
It means I have the choice to, you
know, be family or work or, you
276
00:08:19,190 --> 00:08:20,690
know, just the choice of freedom
of time.
277
00:08:20,750 --> 00:08:23,730
And so how close do you think you
are to that point now?
278
00:08:23,730 --> 00:08:25,270
Very close, but I set my own
limitations.
279
00:08:25,270 --> 00:08:25,590
Yeah.
280
00:08:25,590 --> 00:08:26,270
Ooh, interesting.
281
00:08:26,270 --> 00:08:27,430
This podcast is holding Taylor
back.
282
00:08:27,430 --> 00:08:27,910
It is.
283
00:08:27,910 --> 00:08:28,310
It is.
284
00:08:28,310 --> 00:08:28,610
Yeah.
285
00:08:28,710 --> 00:08:30,520
If I could claw back three hours a
286
00:08:30,520 --> 00:08:30,720
month.
287
00:08:30,720 --> 00:08:32,200
I mean, time's a big piece of it
288
00:08:32,200 --> 00:08:32,400
too.
289
00:08:32,520 --> 00:08:35,659
But I think like, you know, what I
290
00:08:35,659 --> 00:08:39,539
think a lot of people miss is like
really defining what it is they're
291
00:08:39,539 --> 00:08:39,760
looking for.
292
00:08:39,760 --> 00:08:39,880
Right.
293
00:08:39,880 --> 00:08:40,700
So you said balance.
294
00:08:40,700 --> 00:08:42,320
How clear to that to you is it on
295
00:08:42,320 --> 00:08:44,640
the pathway forward?
Like a lot of people want the
296
00:08:44,640 --> 00:08:45,240
balance, if you will.
297
00:08:45,240 --> 00:08:47,960
want the thing maybe it's like the
298
00:08:47,960 --> 00:08:51,400
instagram fame or whatever thing
might be right like but peeling
299
00:08:51,400 --> 00:08:53,780
back the layers to understand like
the awareness of where you
300
00:08:53,780 --> 00:08:57,320
currently are and what it's going
to take to get there and the
301
00:08:57,920 --> 00:09:02,380
deciding factors of like do i want
that cost that it's going to take
302
00:09:02,480 --> 00:09:08,420
for me to go from a to z on this
path yeah well i think especially
303
00:09:08,420 --> 00:09:10,320
right now like life is just so
dynamic right so your balance
304
00:09:10,320 --> 00:09:12,960
needs to be well i think
especially right now like life is
305
00:09:12,960 --> 00:09:15,640
just so dynamic right so your
balance needs to be changing and
306
00:09:15,860 --> 00:09:16,040
adaptable.
307
00:09:16,040 --> 00:09:18,220
But yeah, for me, it's like having
308
00:09:18,220 --> 00:09:21,620
stillness in my mind, like, you
know, away from the noise of life,
309
00:09:21,620 --> 00:09:24,450
because life is pretty noisy,
especially in this kind of
310
00:09:24,450 --> 00:09:24,610
business.
311
00:09:24,610 --> 00:09:25,970
And then also having energy,
312
00:09:25,970 --> 00:09:27,830
right?
Return on energy where it's not
313
00:09:27,830 --> 00:09:29,390
like I finished the day exhausted.
314
00:09:29,390 --> 00:09:31,070
I want to finish the day feeling
315
00:09:31,070 --> 00:09:31,330
energized.
316
00:09:31,330 --> 00:09:32,150
So those are kind of my two
317
00:09:32,150 --> 00:09:34,030
pillars that I'm like leaning on
right now.
318
00:09:34,030 --> 00:09:38,230
So that's where my balance is, is
like, yeah, I need a balance.
319
00:09:38,230 --> 00:09:41,390
work -life balance, but it's
because I want those two things
320
00:09:41,390 --> 00:09:43,310
out of life more right now than
anything else.
321
00:09:43,310 --> 00:09:46,990
Where you see yourself currently,
how truthful are you being with
322
00:09:46,990 --> 00:09:42,590
yourself there?
Who is hosting this podcast?
323
00:09:42,590 --> 00:09:44,450
Let's just light a fire right
under Taylor.
324
00:09:44,450 --> 00:09:45,030
Yeah.
325
00:09:45,030 --> 00:09:47,310
Well, the podcast is holding you
326
00:09:47,950 --> 00:09:48,570
back, man.
327
00:09:48,570 --> 00:09:49,890
I'm just letting you go.
328
00:09:50,010 --> 00:09:50,250
No, yeah.
329
00:09:50,250 --> 00:09:51,970
Yeah, I think I'm becoming more
330
00:09:52,070 --> 00:09:52,510
honest about it.
331
00:09:52,510 --> 00:09:54,330
But like you and probably Matt as
332
00:09:54,330 --> 00:09:57,990
well, when you're in this industry
and your phone is tied to you,
333
00:09:57,990 --> 00:10:02,270
when the good times are good, you
just keep rolling and you don't
334
00:10:02,270 --> 00:10:05,370
think about your limitations of,
hey, I said I wasn't going to
335
00:10:05,870 --> 00:10:08,850
answer a call after dinner or I
wasn't going to do this because I
336
00:10:08,850 --> 00:10:09,950
know those things fill my cup.
337
00:10:09,950 --> 00:10:11,270
For you, you're going to read half
338
00:10:11,270 --> 00:10:12,950
an hour every morning.
339
00:10:12,950 --> 00:10:14,630
That's got to get done.
340
00:10:14,630 --> 00:10:17,170
Then you start to make those
little sacrifices like, oh, I'm
341
00:10:17,170 --> 00:10:22,350
just going to respond to this
email or I'm just going to do this
342
00:10:22,350 --> 00:10:23,550
one quick work thing.
343
00:10:23,550 --> 00:10:26,970
And then I'll get back on track.
344
00:10:26,970 --> 00:10:29,790
So trying to limit like
sacrificing those is the struggle
345
00:10:29,790 --> 00:10:30,370
for me right now.
346
00:10:30,470 --> 00:10:31,770
There's a key word there and it's
347
00:10:31,890 --> 00:10:35,590
standards and being like really
clear on what your standards are
348
00:10:36,010 --> 00:10:38,890
day in, it's standards and being
like really clear on what your
349
00:10:38,890 --> 00:10:42,730
standards are day in, day out,
weekend, month in, month out,
350
00:10:42,730 --> 00:10:45,210
quarters, like just being so
consistent and disciplined in what
351
00:10:45,210 --> 00:10:49,070
your personal standards are and
not of who you are today or who
352
00:10:49,070 --> 00:10:51,270
you were yesterday, but of who you
need to become tomorrow.
353
00:10:51,270 --> 00:10:51,750
And I think.
354
00:10:51,750 --> 00:10:53,530
Like as we started chatting more
355
00:10:53,530 --> 00:10:56,730
about this reinvention of self,
I'm a big fan of just like
356
00:10:56,730 --> 00:10:59,310
breaking things down to like the
naked truth and being really real
357
00:10:59,310 --> 00:11:01,650
and raw and authentic of maybe
what those limitations have been
358
00:11:01,650 --> 00:11:03,130
in why you don't have what you
want right now.
359
00:11:03,130 --> 00:11:05,720
Being really raw and authentic
with yourself and your, you know,
360
00:11:05,720 --> 00:11:08,540
close community about maybe some
of those vulnerabilities that you
361
00:11:08,540 --> 00:11:10,740
might have blinders on.
362
00:11:10,740 --> 00:11:11,440
Just, you know.
363
00:11:11,440 --> 00:11:13,220
putting it off the side over here.
364
00:11:13,220 --> 00:11:15,780
You don't need to think about that
365
00:11:15,780 --> 00:11:16,400
for now.
366
00:11:16,400 --> 00:11:18,600
And when you can like peel back
367
00:11:14,120 --> 00:11:17,720
that onion all the way back, you
know, to use a real estate
368
00:11:17,720 --> 00:11:23,960
metaphor, like you can build off
of a really strong foundation, a
369
00:11:23,960 --> 00:11:28,380
real foundation that way, instead
of just like the stack of false
370
00:11:28,380 --> 00:11:30,880
lies that we kind of tell
ourselves of who we might be or
371
00:11:30,880 --> 00:11:31,920
who we believe ourselves to be.
372
00:11:31,920 --> 00:11:34,400
And then as you start building on
373
00:11:34,400 --> 00:11:37,000
top of that, what are you doing?
You're building on haystacks or
374
00:11:37,000 --> 00:11:38,520
sand or whoever you want to extend
the analogy.
375
00:11:38,520 --> 00:11:42,960
And so like so much of that
reinvention becomes like really,
376
00:11:42,960 --> 00:11:46,380
really getting clear on the man in
the mirror.
377
00:11:46,380 --> 00:11:50,160
And then you connect with people
who you want to be like.
378
00:11:50,160 --> 00:11:54,000
And sometimes the best mentors out
there are reverse role models.
379
00:11:54,000 --> 00:11:59,540
I don't know about you, but I know
a whole lot more reverse role
380
00:11:59,540 --> 00:12:01,400
model than like real role model.
381
00:12:01,400 --> 00:12:02,860
And there's been so many different
382
00:12:02,860 --> 00:12:05,220
points that have pushed me away
from who I don't want to be.
383
00:12:05,220 --> 00:12:06,260
And every time you get that nudge.
384
00:12:06,260 --> 00:12:07,740
you do get a little bit closer to
385
00:12:07,740 --> 00:12:09,660
who you do want to become.
386
00:12:09,660 --> 00:12:11,120
get a little bit closer to who you
387
00:12:11,120 --> 00:12:13,560
do want to become.
388
00:12:13,560 --> 00:12:15,200
I love that point, the reverse
389
00:12:15,200 --> 00:12:16,580
role model.
390
00:12:16,580 --> 00:12:18,300
I feel like I've based my whole
391
00:12:18,300 --> 00:12:19,020
life on this.
392
00:12:19,020 --> 00:12:20,820
I'm not just toot my own horn, but
393
00:12:20,820 --> 00:12:24,040
I think I do a pretty good job of
assessing myself, like what I
394
00:12:24,220 --> 00:12:27,760
could have done better, what I
could have done different in this
395
00:12:27,760 --> 00:12:28,000
situation.
396
00:12:28,000 --> 00:12:30,530
And I also use this for other
397
00:12:30,530 --> 00:12:32,190
people when I see what they did.
398
00:12:32,190 --> 00:12:36,990
And it's just like, wow, am I ever
399
00:12:36,990 --> 00:12:39,370
not going to do that, right?
And then I feel like I've really
400
00:12:39,370 --> 00:12:43,030
done pretty good with that, the
reverse role model.
401
00:12:43,030 --> 00:12:47,530
I think it's more powerful than a
role model.
402
00:12:47,530 --> 00:12:47,710
For sure.
403
00:12:47,710 --> 00:12:48,450
Yeah, I agree with that.
404
00:12:48,450 --> 00:12:51,270
You can learn a lesson way more
effectively because it's easy to
405
00:12:51,270 --> 00:12:54,130
look at a role model and be like,
God, I'd love to do that.
406
00:12:54,130 --> 00:12:55,150
I want those kind of habits.
407
00:12:55,150 --> 00:12:57,130
I'll follow along and you do or
408
00:12:57,130 --> 00:12:57,960
you don't.
409
00:12:57,960 --> 00:12:58,900
Like the reverse, it's a pretty
410
00:12:58,900 --> 00:12:58,580
strong slap in the face to be
like, whew, that's something I'm
411
00:12:58,580 --> 00:12:59,260
not going to do.
412
00:12:59,260 --> 00:12:59,380
Yeah.
413
00:12:59,380 --> 00:13:02,180
It's usually one of those things
that like your heart will feel a
414
00:13:02,180 --> 00:13:02,620
stronger emotion towards.
415
00:13:02,620 --> 00:13:03,740
See some dude robbing a lady's
416
00:13:03,900 --> 00:13:04,400
purse on the street or whatever.
417
00:13:04,400 --> 00:13:05,060
Like your instinct is gonna be
418
00:13:05,060 --> 00:13:05,620
like, that's wrong.
419
00:13:05,620 --> 00:13:07,860
Like, go get that little.
420
00:13:07,860 --> 00:13:08,700
Whereas if something good
happened, oftentimes it's not as
421
00:13:08,700 --> 00:13:09,760
much of a pull or a push.
422
00:13:10,100 --> 00:13:12,340
And so it can be just much more
423
00:13:12,340 --> 00:13:12,540
obvious.
424
00:13:12,540 --> 00:13:13,600
And I think you have to sometimes
425
00:13:13,600 --> 00:13:15,380
touch the stove to understand it's
hot, right?
426
00:13:15,380 --> 00:13:15,700
Yeah, for sure.
427
00:13:15,700 --> 00:13:16,880
I guess two questions.
428
00:13:16,880 --> 00:13:19,140
How often do people... reinvent
themselves or have you reinvented
429
00:13:19,140 --> 00:13:21,340
yourself like you're talking about
foundation you just kind of
430
00:13:21,340 --> 00:13:23,880
reinvent yourself once and now you
have that foundation you don't
431
00:13:23,880 --> 00:13:27,700
have to look at it and the other
part to that is like what was the
432
00:13:27,700 --> 00:13:29,580
catalyst for you for your
reinvention and like has it been a
433
00:13:29,580 --> 00:13:31,800
one -time thing and it's in the
process or have you done it
434
00:13:31,800 --> 00:13:34,740
multiple times so there's like
three pieces to that that i want
435
00:13:34,740 --> 00:13:37,760
to unpack like the catalyst like
how often do you reinvent yourself
436
00:13:37,760 --> 00:13:41,540
piece what does it look like on a
day -to -day or week -to -week
437
00:13:41,540 --> 00:13:46,820
basis that i want to unpack like
the catalyst like how often do you
438
00:13:46,820 --> 00:13:49,500
reinvent yourself piece what does
it look like on a day -to -day or
439
00:13:49,500 --> 00:13:54,100
week -to -week basis A lot of this
is just talking about growth,
440
00:13:54,100 --> 00:13:56,580
right?
Like individual personal growth.
441
00:13:56,580 --> 00:13:57,720
And so there's two big catalysts
for me.
442
00:13:57,720 --> 00:14:02,860
One was a long time ago when I was
in a really dark space after like
443
00:14:02,860 --> 00:14:06,280
months and months, months of a
depression, I found myself up on
444
00:14:06,460 --> 00:14:11,500
the 15th story of a balcony,
looking over the edge, wanting to
445
00:14:11,500 --> 00:14:14,800
escape the hollowness from like
the forcing out of the fear and
446
00:14:14,800 --> 00:14:15,180
the pain.
447
00:14:15,180 --> 00:14:16,540
I was tired of that feeling.
448
00:14:16,540 --> 00:14:18,420
And I didn't want it anymore.
449
00:14:18,420 --> 00:14:19,320
And the weird part about that
450
00:14:19,320 --> 00:14:21,820
moment or the moments afterwards
was like the feeling actually got
451
00:14:21,820 --> 00:14:22,600
a lot worse.
452
00:14:22,600 --> 00:14:26,180
Because now that you had all this
453
00:14:26,180 --> 00:14:28,220
pain and hollowness and just that
whole backstory, you also have
454
00:14:28,220 --> 00:14:31,000
this new piece stacked on top of
it, which is shame.
455
00:14:31,000 --> 00:14:33,180
Because who am I to feel like my
life isn't good enough?
456
00:14:33,180 --> 00:14:35,540
You know, look where I'm born.
457
00:14:35,540 --> 00:14:36,780
Look what I've done.
458
00:14:36,780 --> 00:14:37,800
Look who I am.
459
00:14:37,800 --> 00:14:38,400
And now there's this whole other
460
00:14:38,400 --> 00:14:39,240
piece of like nastiness that...
461
00:14:32,080 --> 00:14:33,400
faster is inside and it took a
462
00:14:33,400 --> 00:14:37,680
couple more months but it was
later at night i was sitting there
463
00:14:37,680 --> 00:14:38,900
my green leather couch that you
would think would be back from
464
00:14:38,900 --> 00:14:42,600
like the 70s like the ones in the
summer where like your body sticks
465
00:14:42,600 --> 00:14:48,400
to it as you peel up nice and i
had a can of lucky in my hands and
466
00:14:48,400 --> 00:14:51,280
there was just something that like
slapped me in the face to wake up
467
00:14:51,280 --> 00:14:55,440
and i was so sick of who i was
acting like that felt so wrong
468
00:14:55,760 --> 00:15:02,160
from just being so depressed for
so long that I told myself, hey,
469
00:15:02,160 --> 00:15:05,820
when I wake up tomorrow, I'm going
to do one thing that makes me
470
00:15:05,820 --> 00:15:07,590
either a happy person or a better
human.
471
00:15:07,930 --> 00:15:12,710
And I'm going to do it the next
day and the next day and the next
472
00:15:12,710 --> 00:15:12,990
day.
473
00:15:12,990 --> 00:15:16,950
So I woke up and I went for a run.
474
00:15:16,950 --> 00:15:19,130
The next day, I called my mom.
475
00:15:19,130 --> 00:15:22,090
The next day, I picked up a book,
476
00:15:22,090 --> 00:15:22,750
continued to compound.
477
00:15:22,750 --> 00:15:24,510
And my whole world started to
478
00:15:24,510 --> 00:15:29,210
shift as I put much more time and
energy into how do I become happy
479
00:15:29,210 --> 00:15:31,150
and better?
I had to become better and happy
480
00:15:31,150 --> 00:15:34,170
compared to just in the sulk
moment that I was in at.
481
00:15:34,170 --> 00:15:38,270
So that was one of the big
catalysts that's been like
482
00:15:38,270 --> 00:15:39,570
consistent for me for 12 years.
483
00:15:39,570 --> 00:15:41,250
The other one was a lot more
484
00:15:41,250 --> 00:15:42,990
recent where it was also a
breakup, just a partnership
485
00:15:42,990 --> 00:15:43,530
breakup in my business.
486
00:15:43,530 --> 00:15:44,630
And my previous partner was much
487
00:15:44,630 --> 00:15:45,410
more of a visionary person.
488
00:15:45,410 --> 00:15:46,590
He brought a lot of the ideas.
489
00:15:46,590 --> 00:15:49,430
I was a lot of the execution.
490
00:15:49,430 --> 00:15:51,510
And when we went different ways,
491
00:15:51,510 --> 00:15:54,850
it left this big void of, I don't
have anybody else to banter ideas
492
00:15:54,850 --> 00:15:55,110
with.
493
00:15:55,110 --> 00:15:57,490
nobody else shares the weight and
494
00:15:57,490 --> 00:15:57,830
responsibility.
495
00:15:57,830 --> 00:16:00,070
And now I'm also responsible for
496
00:16:00,070 --> 00:16:02,870
creating the vision, not just the
doer and the implementer and the
497
00:16:02,870 --> 00:16:03,810
person who gets shit done.
498
00:16:03,810 --> 00:16:04,950
I also have to think about what
499
00:16:04,950 --> 00:16:06,190
has to get done.
500
00:16:06,190 --> 00:16:08,150
And so it felt like a whole lot
501
00:16:08,150 --> 00:16:08,650
more responsibility.
502
00:16:09,030 --> 00:16:09,850
And this would have been like,
503
00:16:09,850 --> 00:16:11,690
right as a lot of this like market
turmoil was starting.
504
00:16:11,690 --> 00:16:13,010
And so through like the self
-reflection and through the
505
00:16:13,010 --> 00:16:16,390
awarenesses that I've gained in
myself, I was like, hey, with all
506
00:16:16,390 --> 00:16:17,470
this happening, I need to reinvent
myself.
507
00:16:18,010 --> 00:16:24,270
The big thing was I looked at the
vices in my life.
508
00:16:24,270 --> 00:16:28,050
And one of the things that was a
big vice for me was when I got
509
00:16:28,520 --> 00:16:31,040
into like those high stress
moments and that like anxious
510
00:16:31,040 --> 00:16:33,860
feeling that you have of like the
pressure, I would turn to alcohol
511
00:16:33,860 --> 00:16:37,280
and I would just have a couple of
beers and that would like numb a
512
00:16:37,280 --> 00:16:38,680
lot of the pain.
513
00:16:38,680 --> 00:16:40,340
I recognized that that was a thing
514
00:16:40,340 --> 00:16:41,940
and I had to let that go.
515
00:16:41,940 --> 00:16:45,280
So for me, I'm not a cold turkey
516
00:16:45,280 --> 00:16:46,160
kind of guy.
517
00:16:46,160 --> 00:16:48,020
I knew that I wanted to have like
518
00:16:48,020 --> 00:16:50,800
a fancy scotch or a nice wine
every once in a while.
519
00:16:50,800 --> 00:16:53,160
And so I set myself a goal.
520
00:16:53,160 --> 00:16:56,180
of drinking for only up to 10 % of
521
00:16:56,180 --> 00:16:58,360
days for the entire year.
522
00:16:58,360 --> 00:16:59,460
I fucking love a challenge.
523
00:16:59,460 --> 00:17:04,540
And so both of those two things I
knew would work for me from that
524
00:17:04,540 --> 00:17:05,520
self -awareness journey.
525
00:17:05,520 --> 00:17:06,560
And so through that element of
526
00:17:06,560 --> 00:17:08,880
things, while combining the how do
I grow and be happy, it led me a
527
00:17:08,880 --> 00:17:10,420
lot into discovering more about
leadership, discovering more about
528
00:17:10,800 --> 00:17:11,200
delegation.
529
00:17:11,200 --> 00:17:11,520
Discovering more about
530
00:17:11,520 --> 00:17:11,900
articulating vision.
531
00:17:12,400 --> 00:17:15,099
And I had to reinvent myself from
532
00:17:15,099 --> 00:17:19,640
being like the doer, the executor,
to being more of like that
533
00:17:19,640 --> 00:17:20,020
architect in business.
534
00:17:20,020 --> 00:17:20,740
Yeah.
535
00:17:20,740 --> 00:17:24,420
I mean, I guess a lot of people in
that scenario could just go out
536
00:17:24,420 --> 00:17:26,869
and find another partner to fill
that void.
537
00:17:26,869 --> 00:17:28,369
But you just basically built the
partner within yourself, eh?
538
00:17:28,790 --> 00:17:30,190
Would you ever get back into a
partnership?
539
00:17:30,190 --> 00:17:32,770
Are you at that stage where it's
like, okay, I see what went wrong?
540
00:17:32,770 --> 00:17:35,690
You know, I improved myself here,
here, here.
541
00:17:35,690 --> 00:17:38,390
And now like, you know, I could
get back into another partnership
542
00:17:38,390 --> 00:17:39,970
because that is a big part of real
estate too, right?
543
00:17:39,970 --> 00:17:40,290
To scale.
544
00:17:40,290 --> 00:17:43,090
A lot of times you do have to do
545
00:17:43,090 --> 00:17:44,430
joint ventures or, you know,
partner on lots of different
546
00:17:44,430 --> 00:17:44,530
stuff.
547
00:17:44,530 --> 00:17:46,570
Yeah, that's the hard part of
548
00:17:46,570 --> 00:17:47,110
meshing those personalities.
549
00:17:47,110 --> 00:17:48,910
Like one of the hardest parts that
550
00:17:48,910 --> 00:17:50,750
comes from like the rebuilding of
trust, right?
551
00:17:50,750 --> 00:17:52,870
One of the things you have to work
through is what are the standards
552
00:17:52,870 --> 00:17:55,260
that I need to create now for a
new partnership?
553
00:17:55,260 --> 00:17:56,980
What is it that's going to work
for me?
554
00:17:56,980 --> 00:18:02,800
so that I can make sure that this
new silo is built on a strong
555
00:18:02,800 --> 00:18:04,620
foundation that I'm comfortable
with.
556
00:18:04,620 --> 00:18:09,900
And then you find those right
people who can fit those
557
00:18:09,900 --> 00:18:10,620
standards.
558
00:18:10,620 --> 00:18:13,340
And whether it takes a month or a
559
00:18:13,340 --> 00:18:16,340
year or whatever, anything in
between to develop that type of
560
00:18:16,340 --> 00:18:21,040
relationship, as long as you're
building that works for you, I
561
00:18:21,040 --> 00:18:23,020
think it's a good thing.
562
00:18:23,020 --> 00:18:24,040
And I still have partners.
563
00:18:24,040 --> 00:18:26,700
Whether new partnerships come,
which I'm super into or open to,
564
00:18:26,700 --> 00:18:26,880
or...
565
00:18:26,880 --> 00:18:26,980
Not.
566
00:18:26,980 --> 00:18:31,040
The thing that I got out of it was
I've become a much stronger
567
00:18:31,040 --> 00:18:35,320
individual and I have more tools
in my tool belt, if you will, that
568
00:18:35,320 --> 00:18:37,560
can get me through more situations
and circumstances.
569
00:18:37,560 --> 00:18:40,360
And I have a completely different
insight on how businesses,
570
00:18:40,360 --> 00:18:43,480
projects, the world runs because
of the experience that I've gone
571
00:18:43,480 --> 00:18:45,820
through and because I've
constantly approached it as a
572
00:18:46,350 --> 00:18:49,470
growth opportunity and not a, I
need to fill this hole with
573
00:18:49,690 --> 00:18:49,790
somebody else's.
574
00:18:49,890 --> 00:18:50,990
like skills, I can build those
575
00:18:50,990 --> 00:18:51,890
skills myself as well.
576
00:18:51,890 --> 00:18:52,810
Do you have any advice for
577
00:18:52,810 --> 00:18:55,650
somebody that's like newer or
sustaining, like, you know, in the
578
00:18:55,650 --> 00:18:58,610
synergy level of basically, you
know, has a decent portfolio, but
579
00:18:58,610 --> 00:19:01,910
looking to partner now that you've
kind of been through that process
580
00:19:01,910 --> 00:19:05,370
of having a partner and then
breaking up, if you will, what's
581
00:19:05,370 --> 00:19:08,330
one piece of advice you'd give
somebody in that situation looking
582
00:19:08,330 --> 00:19:11,130
to get into a partnership?
Think of the questions that you
583
00:19:11,130 --> 00:19:14,490
would not want to be asked and
then ask those questions to your
584
00:19:14,490 --> 00:19:14,610
partner.
585
00:19:14,610 --> 00:19:15,510
of the questions that you would
586
00:19:15,800 --> 00:19:19,020
not want to be asked and then ask
those questions to your partner.
587
00:19:19,020 --> 00:19:23,340
You know, for a long time, real
estate wrote a high, right?
588
00:19:23,340 --> 00:19:26,740
From 2012, basically, to 2021, 22,
nobody can fail, unless you were
589
00:19:26,740 --> 00:19:28,100
really doing things wrong.
590
00:19:28,100 --> 00:19:29,240
But like, there's gonna be
591
00:19:29,560 --> 00:19:31,060
pressures that come, right?
Maybe it's pressures in
592
00:19:31,060 --> 00:19:32,700
communication, maybe it's
pressures in expectations of like,
593
00:19:32,700 --> 00:19:36,140
you want the doors red, and I want
the doors black or whatever.
594
00:19:36,140 --> 00:19:41,940
And so really diving down into how
the decisions are made, what
595
00:19:41,940 --> 00:19:45,850
happens in those pressure point
types of moments.
596
00:19:45,850 --> 00:19:47,930
And digging into the
vulnerabilities of each side of
597
00:19:47,930 --> 00:19:51,550
things and letting go a lot of
that ego that comes along with it.
598
00:19:51,550 --> 00:19:52,830
Like who's right, who's wrong.
599
00:19:52,830 --> 00:19:55,250
Like me being right has been a big
600
00:19:55,710 --> 00:20:03,130
piece of ego for me that I've had
to let go of, try to let go of,
601
00:20:03,130 --> 00:20:03,870
work on letting go of.
602
00:20:03,870 --> 00:20:05,930
And, you know, recognizing that is
603
00:20:05,930 --> 00:20:06,890
piece of my ego.
604
00:20:06,890 --> 00:20:09,250
You know, I bring that to
605
00:20:09,250 --> 00:20:09,350
partnerships.
606
00:20:09,350 --> 00:20:10,390
I'm aware of it.
607
00:20:10,390 --> 00:20:14,990
And I discuss it like on the front
side of things to make sure that
608
00:20:14,990 --> 00:20:16,090
everybody's aware of it.
609
00:20:16,090 --> 00:20:19,050
So that when these moments come
610
00:20:19,090 --> 00:20:23,110
up, they can call me on my shit
and be like, dude, is this just
611
00:20:23,110 --> 00:20:25,730
your ego showing up?
Or is this like fact of the
612
00:20:25,730 --> 00:20:28,170
matter?
Yeah, that is a tough one for
613
00:20:28,170 --> 00:20:30,110
everyone, right?
Especially in real estate.
614
00:20:30,190 --> 00:20:30,530
in real estate.
615
00:20:30,690 --> 00:20:32,530
There's a lot of ego that drives
616
00:20:32,530 --> 00:20:33,090
real estate people.
617
00:20:33,090 --> 00:20:34,170
Oh, totally.
618
00:20:34,170 --> 00:20:34,450
Yeah.
619
00:20:34,450 --> 00:20:35,670
I mean, Matt, you probably see
620
00:20:35,670 --> 00:20:37,390
this more than anyone just in
transactions of like negotiations,
621
00:20:37,390 --> 00:20:38,850
right?
Well, we want to offer like...
622
00:20:38,850 --> 00:20:36,150
five grand less what their counter
was.
623
00:20:36,150 --> 00:20:37,270
And you're like, it's five grand.
624
00:20:37,270 --> 00:20:39,110
I want to be the last one to like,
625
00:20:39,110 --> 00:20:40,530
you know, drive me to win one.
626
00:20:40,830 --> 00:20:41,010
Exactly.
627
00:20:41,010 --> 00:20:47,090
But like, if you're stepping aside
and be like, sure, like, you're
628
00:20:47,490 --> 00:20:49,170
right, let's do it your way.
629
00:20:49,170 --> 00:20:51,890
How are you okay with that?
630
00:20:51,930 --> 00:20:55,990
How have you felt like how to cope
with that and be like, you know
631
00:20:55,990 --> 00:20:58,770
what, I'm doing the right thing.
632
00:20:58,770 --> 00:20:59,810
Like, I don't need to win this
633
00:20:59,810 --> 00:20:59,890
battle.
634
00:20:59,890 --> 00:21:02,390
to win I think you really have to
635
00:21:02,390 --> 00:21:04,890
get clear on what the main target
is.
636
00:21:05,010 --> 00:21:06,470
Is the main target profitability
for a project?
637
00:21:06,470 --> 00:21:10,540
Is the main target Design is the
main target, a lack of risk or
638
00:21:10,540 --> 00:21:11,040
higher upside.
639
00:21:11,040 --> 00:21:12,400
You really have to define what the
640
00:21:12,400 --> 00:21:16,240
strategy is and stick within that
strategy as best as you can.
641
00:21:16,240 --> 00:21:17,900
And just talk about negotiations
for a second.
642
00:21:17,900 --> 00:21:19,360
As you're sitting across from
anybody in negotiations, that's a
643
00:21:19,360 --> 00:21:22,040
big indicator on how their
personality is going to be through
644
00:21:22,040 --> 00:21:23,400
a partnership.
645
00:21:23,400 --> 00:21:25,320
Now, if you're doing a $4 million
646
00:21:25,320 --> 00:21:28,080
deal and they're renegotiating on
$5 ,000, that's going to be
647
00:21:28,080 --> 00:21:28,440
amortized across.
648
00:21:28,440 --> 00:21:29,800
25, 30 years and be $10 a week,
649
00:21:29,800 --> 00:21:31,600
basically, versus get the deal
done, you know that that's how
650
00:21:31,600 --> 00:21:34,200
they're going to be when they show
up throughout the rest of your
651
00:21:34,200 --> 00:21:34,340
partnership.
652
00:21:34,340 --> 00:21:35,660
So it's a really good indicator on
653
00:21:35,680 --> 00:21:38,480
how they're going to interact with
you through a partnership.
654
00:21:38,480 --> 00:21:38,980
Yeah, interesting.
655
00:21:38,980 --> 00:21:40,980
Can we talk a little bit about
656
00:21:40,980 --> 00:21:43,440
Synergy then?
When did you guys start?
657
00:21:43,660 --> 00:21:44,960
How many people do you have in it
right now?
658
00:21:44,960 --> 00:21:48,860
What are you doing for meetups?
Yeah, give us a little bit of
659
00:21:48,860 --> 00:21:50,080
insight to that if you could.
660
00:21:50,080 --> 00:21:50,420
Yeah, absolutely.
661
00:21:50,420 --> 00:21:50,680
Thanks.
662
00:21:50,680 --> 00:21:52,040
Synergy started back in 2019.
663
00:21:52,040 --> 00:21:56,720
And at the time, I was running a
typical real estate meetup here in
664
00:21:56,720 --> 00:21:56,980
Victoria.
665
00:21:56,980 --> 00:21:57,620
It was very cyclical.
666
00:21:57,740 --> 00:21:59,320
It was very, how do you get
started?
667
00:21:59,320 --> 00:22:03,080
And even the meetup started with
me not knowing a whole lot in real
668
00:22:03,480 --> 00:22:03,800
estate space.
669
00:22:03,940 --> 00:22:05,260
I just created a space for people
670
00:22:05,380 --> 00:22:06,040
to come to.
671
00:22:06,040 --> 00:22:07,780
And I would stand there at the top
672
00:22:07,780 --> 00:22:09,500
of the stage and be like, hey,
everybody, welcome.
673
00:22:09,500 --> 00:22:10,700
Today, we have our expert speaker,
Janet.
674
00:22:10,700 --> 00:22:12,480
And they come in and they speak
about their piece of expertise.
675
00:22:12,620 --> 00:22:13,760
And then we have this little
networking thing.
676
00:22:13,760 --> 00:22:15,780
And we would all learn and
implement and grow.
677
00:22:15,780 --> 00:22:18,780
And that happened for like four or
five years.
678
00:22:18,780 --> 00:22:23,860
The conversation for me got really
stale because we brought in the
679
00:22:23,860 --> 00:22:26,130
same types of speakers.
680
00:22:26,130 --> 00:22:28,930
It was like the same formula for
681
00:22:28,930 --> 00:22:32,410
how you get started, the same
types of questions that was just
682
00:22:32,410 --> 00:22:34,050
like on repeat.
683
00:22:34,050 --> 00:22:35,590
And at the time in 2018, 2019, the
684
00:22:36,130 --> 00:22:37,630
portfolio had grown so much.
685
00:22:37,630 --> 00:22:38,750
I have grown so much.
686
00:22:38,750 --> 00:22:40,590
The business had been growing.
687
00:22:40,590 --> 00:22:42,430
The conversations and the
688
00:22:42,430 --> 00:22:44,850
challenges that I was facing were
no longer like meetup level.
689
00:22:44,850 --> 00:22:49,310
And I really wanted... a community
of higher achievers who had a
690
00:22:49,310 --> 00:22:53,410
business growing, who had a
portfolio, who could have
691
00:22:53,410 --> 00:22:56,280
completely higher level
conversations than what it was to
692
00:22:56,280 --> 00:22:57,720
get started.
693
00:22:57,720 --> 00:23:00,700
And I had been a part of like the
694
00:23:00,700 --> 00:23:00,820
reins.
695
00:23:00,820 --> 00:23:01,940
I had been a part of the key
696
00:23:01,940 --> 00:23:02,120
spires.
697
00:23:02,120 --> 00:23:03,580
And I had been a part of like the
698
00:23:03,580 --> 00:23:06,500
B &Is and the Urban Development
Institute programs and things.
699
00:23:06,500 --> 00:23:08,560
And each one of them, something
was missing.
700
00:23:08,680 --> 00:23:11,440
They were just feeding you the BS
of like, everything's great.
701
00:23:11,560 --> 00:23:15,080
You know, it was really surface
level or there was no real like
702
00:23:15,080 --> 00:23:15,960
friendship dynamic, not
necessarily friendship dynamic,
703
00:23:15,960 --> 00:23:16,400
but like culture.
704
00:23:16,400 --> 00:23:17,820
within the group.
705
00:23:17,820 --> 00:23:19,220
And there's nothing like really
tactically moving you forward in
706
00:23:19,220 --> 00:23:19,340
it.
707
00:23:19,340 --> 00:23:22,960
Like I literally wanted to be a
708
00:23:22,960 --> 00:23:28,060
member of a synergy, not the
starter of it, but I couldn't find
709
00:23:28,060 --> 00:23:28,260
it.
710
00:23:28,260 --> 00:23:29,700
So put on the entrepreneurial hat.
711
00:23:29,700 --> 00:23:33,020
It was like, if I'm thinking about
it, like somebody else probably
712
00:23:33,020 --> 00:23:33,500
wants it too.
713
00:23:33,500 --> 00:23:34,680
Floated by a few people, created a
714
00:23:34,680 --> 00:23:37,720
structure that we had seen in
other masterminds based in the US,
715
00:23:37,720 --> 00:23:38,680
which was like meet regularly.
716
00:23:38,680 --> 00:23:39,720
So we do three in -person sort of
717
00:23:39,720 --> 00:23:40,380
like conferences or retreats a
year.
718
00:23:40,440 --> 00:23:42,780
And then we do weekly calls.
719
00:23:42,780 --> 00:23:46,660
And each piece of it is based off
720
00:23:46,660 --> 00:23:48,620
of our three pillars, which is
collaborate, educate, and scale.
721
00:23:48,620 --> 00:23:50,560
So it's all based on how do we
collaborate, share knowledge and
722
00:23:50,560 --> 00:23:53,820
expertise and experience so that
we can all grow faster and skip
723
00:23:53,820 --> 00:23:55,600
some of those pain points.
724
00:23:55,600 --> 00:23:58,000
We're all learning from not only
725
00:23:58,000 --> 00:23:59,860
one another, from peer -to -peer
mentorship, but also we bring in,
726
00:23:59,860 --> 00:24:02,660
we just had Ryan Pineda as a guest
speaker just a week ago.
727
00:24:02,660 --> 00:24:06,220
So we're all learning from people
who have been in the industry for
728
00:24:06,220 --> 00:24:06,580
decades.
729
00:24:06,760 --> 00:24:08,540
really amazing business and real
730
00:24:08,540 --> 00:24:10,060
estate and personal growth stuff.
731
00:24:10,060 --> 00:24:11,880
And the scale side of things is
732
00:24:12,140 --> 00:24:14,220
that we're all trying to build.
733
00:24:14,220 --> 00:24:15,920
We're all trying to scale.
734
00:24:15,920 --> 00:24:19,880
We all have like the business in
the background, the portfolio in
735
00:24:19,880 --> 00:24:22,460
the background, and we all want to
be better humans.
736
00:24:22,460 --> 00:24:24,420
And so that's what built Synergy.
737
00:24:24,420 --> 00:24:27,280
And we've been running it for five
738
00:24:27,280 --> 00:24:27,520
years now.
739
00:24:27,520 --> 00:24:28,760
We're in our fifth year.
740
00:24:28,760 --> 00:24:30,520
And, you know, we call ourselves a
family, which is this culture of
741
00:24:30,520 --> 00:24:32,080
supportive, like -minded people
who try their freaking best to
742
00:24:32,080 --> 00:24:33,180
leave the ego at the door.
743
00:24:33,180 --> 00:24:35,080
And they show up as raw and
744
00:24:35,260 --> 00:24:39,360
authentic as they possibly can so
that we can get the most out of
745
00:24:39,360 --> 00:24:39,440
it.
746
00:24:39,440 --> 00:24:41,740
So we can go back to our
747
00:24:41,780 --> 00:24:43,420
businesses, back to our
communities, back to our families,
748
00:24:43,420 --> 00:24:47,040
and implement what we learned from
under the weekend or the recent
749
00:24:47,040 --> 00:24:48,590
Zoom call.
750
00:24:48,590 --> 00:24:51,010
So is it strictly a mastermind
751
00:24:51,010 --> 00:24:54,650
group or do you guys invest
together or do you guys do
752
00:24:54,650 --> 00:24:55,730
projects together?
It's built to be a mastermind
753
00:24:56,150 --> 00:24:56,350
group.
754
00:24:56,350 --> 00:24:58,250
But at the end of last year, I
755
00:24:58,250 --> 00:25:01,350
surveyed the room and about 80 %
of people had done some sort of
756
00:25:01,350 --> 00:25:02,090
business with one another.
757
00:25:02,090 --> 00:25:03,150
Whether that be passive or
758
00:25:03,750 --> 00:25:06,990
actively, I didn't get into the
details, but about 80 % of the
759
00:25:06,990 --> 00:25:08,230
room of people work together.
760
00:25:08,230 --> 00:25:10,570
And a lot of people aren't just...
761
00:25:10,570 --> 00:25:11,450
like real estate investors.
762
00:25:11,450 --> 00:25:12,850
Like we have agents and brokers
763
00:25:12,850 --> 00:25:14,310
and appraisers in there and
whatnot.
764
00:25:14,310 --> 00:25:17,070
And so like that has a
contributing factor to it too.
765
00:25:17,070 --> 00:25:17,450
Yeah.
766
00:25:17,450 --> 00:25:17,930
It's pretty funny.
767
00:25:17,930 --> 00:25:22,730
Hey, like in Canada, at least I
think in the States, it's quite a
768
00:25:22,730 --> 00:25:25,890
bit different, but in Canada, it
seems like there's such a scarcity
769
00:25:25,890 --> 00:25:27,430
level, like not sharing the deal
or the information.
770
00:25:27,430 --> 00:25:28,070
Cause there's just like.
771
00:25:28,070 --> 00:25:29,930
In the States, there's just an
772
00:25:29,930 --> 00:25:30,690
abundant amount of investment
opportunities.
773
00:25:30,830 --> 00:25:33,830
But here it's like, oh, I know a
really good lot down the street.
774
00:25:33,830 --> 00:25:37,430
I better not tell anyone because
hopefully I can buy that in a
775
00:25:37,430 --> 00:25:37,770
couple months.
776
00:25:37,770 --> 00:25:39,670
Is that kind of what you guys are
777
00:25:39,670 --> 00:25:43,520
trying to create as well?
Like, hey, instead of having this
778
00:25:43,520 --> 00:25:45,080
scarcity mindset, we've learned
all these lessons.
779
00:25:45,080 --> 00:25:46,120
We can scale together so much
faster.
780
00:25:46,120 --> 00:25:47,140
We're across Canada, across
Canada, right?
781
00:25:47,140 --> 00:25:49,340
So we're literally like we have
people in Victoria where I'm at
782
00:25:49,340 --> 00:25:51,260
and a few other people as well as
in Halifax.
783
00:25:51,260 --> 00:25:51,840
And everywhere in between.
784
00:25:51,840 --> 00:25:56,480
And so if I brought a deal and I
785
00:25:56,480 --> 00:25:57,800
was like, hey, everybody, I'm
struggling with negotiating with
786
00:25:57,800 --> 00:25:58,260
this one landowner.
787
00:25:58,260 --> 00:26:01,080
It's on 1, 2, 3, 4, 4th Street or
788
00:26:01,400 --> 00:26:01,520
whatever.
789
00:26:01,520 --> 00:26:05,020
I'm not going to be too hellbent
790
00:26:05,020 --> 00:26:06,900
around other people going after my
deal.
791
00:26:06,900 --> 00:26:08,770
One, because of the mutual respect
we have in the room.
792
00:26:08,770 --> 00:26:11,110
But I can totally appreciate what
people might hide that address and
793
00:26:11,110 --> 00:26:12,550
just get down to the nitty
gritties of how you build your
794
00:26:12,550 --> 00:26:12,970
Performa, for example.
795
00:26:12,970 --> 00:26:14,230
Even that, trying to get an
796
00:26:14,350 --> 00:26:16,930
insider look on... a Performa five
years ago before starting Synergy
797
00:26:16,930 --> 00:26:18,490
from mentors, colleagues, peers,
was almost impossible to do.
798
00:26:18,610 --> 00:26:21,270
And I really wanted to create an
open space where if I look at a
799
00:26:21,270 --> 00:26:23,110
Performa, I can be like, cool, you
know what?
800
00:26:23,110 --> 00:26:25,850
Did you think about how your
utility is going to maximize when
801
00:26:25,850 --> 00:26:27,790
natural gas comes down the line?
Oh, no, cool.
802
00:26:27,790 --> 00:26:30,050
Maybe that's something that we
could add into your Performa and
803
00:26:30,050 --> 00:26:32,890
that might save you half a point
on an exit cap.
804
00:26:32,890 --> 00:26:35,090
I'm a big, big believer of if you
can create the right culture, Two
805
00:26:35,090 --> 00:26:38,480
months are better than one, five
is better than two, and 50 are
806
00:26:38,480 --> 00:26:40,800
better than five in the grand
scheme of things.
807
00:26:40,800 --> 00:26:43,200
the scheme of What's the end goal
with Synergy?
808
00:26:43,200 --> 00:26:45,620
What do you want to grow it to?
Like, obviously you're the
809
00:26:45,620 --> 00:26:47,560
visionary now, right?
That's kind of what you've been
810
00:26:47,560 --> 00:26:47,920
reinventing yourself for.
811
00:26:47,920 --> 00:26:49,120
But where is Synergy in like five
812
00:26:49,120 --> 00:26:50,460
years from now?
So we're testing something this
813
00:26:50,460 --> 00:26:50,580
year.
814
00:26:50,580 --> 00:26:53,080
we're testing something this year.
815
00:26:53,080 --> 00:26:58,030
So we do a Western event, we do an
Eastern event, and then we escape
816
00:26:58,030 --> 00:27:02,410
the Canadian winter and go
somewhere warm as like our third
817
00:27:02,490 --> 00:27:02,610
event.
818
00:27:02,690 --> 00:27:04,510
And so for the last two years, we
819
00:27:04,510 --> 00:27:05,710
did Cancun, we did Dominican.
820
00:27:05,710 --> 00:27:07,670
But from day one, our vision was
821
00:27:07,670 --> 00:27:09,430
more so like, a little more exotic
than just like your typical all
822
00:27:09,430 --> 00:27:09,990
inclusive in Mexico.
823
00:27:09,990 --> 00:27:11,810
And so we're testing Thailand this
824
00:27:11,810 --> 00:27:12,330
year.
825
00:27:12,330 --> 00:27:14,530
So we're taking the mastermind to
826
00:27:14,530 --> 00:27:15,510
Thailand in March.
827
00:27:15,510 --> 00:27:18,250
And where I see it going is that
828
00:27:18,250 --> 00:27:19,810
mix between like high level
professionalism with part of my
829
00:27:19,810 --> 00:27:21,370
French here, people, but a fuck
lot of fun.
830
00:27:21,370 --> 00:27:24,820
And like, why do we all get into
real estate is so that we can
831
00:27:24,820 --> 00:27:25,100
live.
832
00:27:25,100 --> 00:27:26,760
a freer life, like freer from the
833
00:27:26,760 --> 00:27:28,480
monotony of the day to day.
834
00:27:28,480 --> 00:27:29,680
I love traveling.
835
00:27:29,680 --> 00:27:31,960
I have traveled to 34 different
countries now.
836
00:27:32,080 --> 00:27:34,780
And every time I step foot in a
new country, I learn something.
837
00:27:34,780 --> 00:27:39,620
And that learning I found has
humbled me coming from one of the
838
00:27:39,620 --> 00:27:40,660
greatest places in the world.
839
00:27:40,660 --> 00:27:41,700
And the experiences that I've
840
00:27:41,700 --> 00:27:43,260
gotten, the memories, the
friendships, the relationships,
841
00:27:43,260 --> 00:27:45,640
like I want to incubate that with
synergy as well.
842
00:27:45,640 --> 00:27:47,740
So maybe we do a Scotland trip.
843
00:27:47,860 --> 00:27:50,500
Maybe we do a Maldives trip and we
844
00:27:50,500 --> 00:27:54,880
continue to get bigger community
-wise as well as from like
845
00:27:54,880 --> 00:28:00,700
speakers and just continue to
elevate the conversations that we
846
00:28:00,700 --> 00:28:03,960
can all grow so we can all get
back to our own communities so we
847
00:28:03,960 --> 00:28:05,420
can all operate more efficient
businesses, more profitable
848
00:28:05,500 --> 00:28:07,420
businesses, and ultimately just
live a happier, healthier life.
849
00:28:07,420 --> 00:28:09,160
What's the age ranges of everybody
in Synergy?
850
00:28:09,160 --> 00:28:12,620
Are you guys all around the same
age?
851
00:28:13,080 --> 00:28:15,220
The biggest age range was probably
maybe the year before last where
852
00:28:15,220 --> 00:28:19,540
we had like a 22 -year -old in and
like a 60, maybe even a 70 -year
853
00:28:19,540 --> 00:28:20,000
-old in.
854
00:28:20,000 --> 00:28:21,000
This year, there's probably the
855
00:28:21,000 --> 00:28:23,100
young side of things would be like
23, 24.
856
00:28:23,100 --> 00:28:26,260
On the grayer hair spectrum, I
think it would be, I don't know,
857
00:28:26,260 --> 00:28:27,860
maybe like mid to late 50s.
858
00:28:27,860 --> 00:28:27,340
Very cool.
859
00:28:27,520 --> 00:28:27,740
Yeah.
860
00:28:27,740 --> 00:28:28,860
So it's diverse, right?
861
00:28:28,860 --> 00:28:31,380
And a lot of people too come from
like really unique backgrounds.
862
00:28:31,480 --> 00:28:33,560
Like we had somebody in who was in
like manufacturing.
863
00:28:33,560 --> 00:28:36,020
And so the nine to five job was
operations management on
864
00:28:36,020 --> 00:28:37,800
manufacturing facilities around
North America and even other parts
865
00:28:37,800 --> 00:28:38,480
of the world.
866
00:28:38,480 --> 00:28:38,720
Their side hustle, if you will,
867
00:28:38,720 --> 00:28:39,600
was building this investment
portfolio.
868
00:28:39,600 --> 00:28:42,240
And so you got a really
interesting look on how to
869
00:28:42,240 --> 00:28:43,580
maximize efficiencies through like
supply chains.
870
00:28:43,580 --> 00:28:45,360
and how you communicate with
manufacturers and negotiate with
871
00:28:45,360 --> 00:28:46,780
them instead of Home Depot.
872
00:28:46,780 --> 00:28:48,240
I want to lead into our wrap -up
873
00:28:48,240 --> 00:28:52,800
questions, but I want to spend
quite a bit of time on the first
874
00:28:52,800 --> 00:28:53,040
one.
875
00:28:53,040 --> 00:28:56,060
I'm going to break it down into a
876
00:28:56,060 --> 00:28:56,600
few questions.
877
00:28:56,940 --> 00:29:00,880
But if you could buy one property
878
00:29:01,020 --> 00:29:04,320
in the Okanagan in the next 12
months, what would it be?
879
00:29:04,320 --> 00:29:05,060
Anything with a pool.
880
00:29:05,060 --> 00:29:07,100
with a pool.
881
00:29:07,100 --> 00:29:07,620
Okay.
882
00:29:07,620 --> 00:29:08,520
Nice.
883
00:29:08,520 --> 00:29:11,780
That's quite a few of the houses.
884
00:29:11,780 --> 00:29:13,960
So where I want to elaborate on
885
00:29:13,960 --> 00:29:19,120
this is it seems like you have a
pretty good insight to investors
886
00:29:19,120 --> 00:29:19,980
throughout Canada.
887
00:29:19,980 --> 00:29:22,380
Where are you seeing the best
888
00:29:22,380 --> 00:29:24,560
performing asset classes,
multifamily, commercial, single
889
00:29:24,560 --> 00:29:26,960
family, geographically?
Where do you want to spend your
890
00:29:26,960 --> 00:29:32,540
money in the next couple of years?
And where are you seeing your
891
00:29:32,540 --> 00:29:33,540
group of investors being the most
successful?
892
00:29:33,540 --> 00:29:37,800
Yeah, I want to go sideways here
for a second and just say how hard
893
00:29:37,800 --> 00:29:40,360
of a question that is when it's
generic, because everybody can
894
00:29:40,360 --> 00:29:41,300
have a different answer.
895
00:29:41,600 --> 00:29:43,660
My priority might not be cashflow
896
00:29:44,020 --> 00:29:47,640
and it might be risk management
and wealth security long -term.
897
00:29:47,800 --> 00:29:52,290
somebody else might be looking
like, how do I turn a hundred K
898
00:29:52,290 --> 00:29:54,030
into 200 K in the next year?
Right.
899
00:29:54,030 --> 00:29:56,070
Totally different types of
investment strategy and investment
900
00:29:56,070 --> 00:29:56,630
thesis.
901
00:29:56,630 --> 00:29:59,750
So a couple of points of like
902
00:29:59,750 --> 00:30:02,030
where I see opportunity being in
all of a sudden like the Okanagan,
903
00:30:02,030 --> 00:30:05,350
I think there's an opportunity
there in corner lots where you
904
00:30:05,350 --> 00:30:08,030
have that like multifamily zoning,
right.
905
00:30:08,030 --> 00:30:13,230
And just being patient on a couple
other people fumbling through the
906
00:30:13,230 --> 00:30:14,690
process to, you know, make
everybody on board.
907
00:30:14,690 --> 00:30:18,260
And so it's less like new, less
fresh of a pain point, especially
908
00:30:18,260 --> 00:30:19,960
for like the neighborhood people.
909
00:30:19,960 --> 00:30:21,800
If you guys want to get like real
910
00:30:21,800 --> 00:30:24,660
geeky about this, I freaking love
doing this here on the island.
911
00:30:25,180 --> 00:30:28,680
You have like GIS maps in Kelowna,
I'm guessing.
912
00:30:28,680 --> 00:30:33,540
So you can pull up a layer on that
GIS map.
913
00:30:33,540 --> 00:30:37,920
And if you don't know what a GIS
map is, if you just enter in
914
00:30:37,920 --> 00:30:40,880
whatever city you're in, Calgary,
Kelowna, Victoria, whatever, and
915
00:30:41,020 --> 00:30:43,320
just type in like Kelowna GIS map,
you'll get a link to that.
916
00:30:43,440 --> 00:30:45,180
Basically, it's like the community
plan for future development.
917
00:30:45,180 --> 00:30:52,100
So there's going to be layers on
your left -hand side that you can
918
00:30:52,100 --> 00:30:52,860
select.
919
00:30:52,860 --> 00:30:54,420
Layers like zoning, layers like
920
00:30:54,420 --> 00:30:56,540
utilities, layers like water,
sewer, development permits that
921
00:30:56,540 --> 00:31:00,140
have been submitted, a whole bunch
of really cool, geeky real estate
922
00:31:00,140 --> 00:31:00,280
stuff.
923
00:31:00,280 --> 00:31:03,700
And so if you overlay a zone map
924
00:31:03,700 --> 00:31:08,600
with the growth map, and you look
at where your infrastructure runs,
925
00:31:08,600 --> 00:31:12,120
the thing that you look for is
where infrastructure stops.
926
00:31:12,120 --> 00:31:13,920
And then you go a mile down the
road.
927
00:31:13,920 --> 00:31:15,820
two miles down the road, eight
miles down the road, whatever it
928
00:31:15,820 --> 00:31:17,620
might be, and you buy a property
there with the expectation of
929
00:31:17,620 --> 00:31:19,420
looking at the growth plan and
actually meeting and exceeding
930
00:31:19,420 --> 00:31:20,300
that growth plan.
931
00:31:20,300 --> 00:31:21,520
Because if the property can cash
932
00:31:21,520 --> 00:31:24,200
flow on itself or you can
withstand whatever the payment
933
00:31:23,720 --> 00:31:27,060
might be, depending on the type of
asset it might be, the exponential
934
00:31:27,260 --> 00:31:29,480
growth that you're going to get
out of that patience for the
935
00:31:29,480 --> 00:31:34,650
growth coming to you versus the
value add play on things, I think
936
00:31:34,650 --> 00:31:36,290
it's going to be much more
significant.
937
00:31:36,290 --> 00:31:42,450
The key to that is going to be...
938
00:31:42,450 --> 00:31:43,030
patient money.
939
00:31:43,030 --> 00:31:44,310
What kind of infrastructure are
you looking for?
940
00:31:44,310 --> 00:31:49,210
Like, are you saying like, this is
where houses turn over to septic
941
00:31:49,210 --> 00:31:52,890
and like sewer lines right there
or like roads or yeah.
942
00:31:52,890 --> 00:31:53,290
Yeah.
943
00:31:53,290 --> 00:31:54,050
That's a great idea.
944
00:31:54,050 --> 00:31:55,750
And then in your own portfolio,
like, are you mostly on the
945
00:31:55,750 --> 00:31:57,850
Island?
Are you kind of everywhere?
946
00:31:57,850 --> 00:31:58,190
Uh, South Island.
947
00:31:58,190 --> 00:32:00,690
So most of what I'm looking at is
948
00:32:00,690 --> 00:32:03,290
South Island with the exception of
this last year.
949
00:32:03,290 --> 00:32:05,770
Like personally, I don't see a
whole lot changing in our world
950
00:32:05,770 --> 00:32:07,190
until like a year from now.
951
00:32:07,190 --> 00:32:07,530
Right.
952
00:32:07,530 --> 00:32:08,970
We had US election change.
953
00:32:09,190 --> 00:32:11,030
There's likely going to be a
954
00:32:11,030 --> 00:32:13,250
Canadian change as well.
955
00:32:13,250 --> 00:32:14,590
We just had the British Columbia,
956
00:32:14,590 --> 00:32:14,830
fingers crossed.
957
00:32:14,830 --> 00:32:17,490
We just had the BC vote, which
958
00:32:17,490 --> 00:32:17,790
didn't go blue.
959
00:32:17,790 --> 00:32:20,230
But I think there's still going to
960
00:32:20,230 --> 00:32:27,150
be quite a bit of fluttering, if
you will, of what way is the world
961
00:32:27,150 --> 00:32:29,050
going to go.
962
00:32:29,050 --> 00:32:30,710
So real estate really succeeds or
963
00:32:30,710 --> 00:32:33,190
thrives in times of certainty.
964
00:32:33,190 --> 00:32:34,910
And until we have that again, it's
965
00:32:34,910 --> 00:32:36,670
like going to the casino a little
bit.
966
00:32:36,670 --> 00:32:38,210
And I'm not a gambler, I'm an
investor.
967
00:32:39,110 --> 00:32:40,590
And so for me, I'm like, cool.
968
00:32:40,590 --> 00:32:43,150
I got time to focus on Synergy and
969
00:32:43,150 --> 00:32:45,630
build that up while keeping my
fingers like pulses or lines in
970
00:32:45,630 --> 00:32:46,190
different ponds.
971
00:32:46,190 --> 00:32:48,250
As I was traveling in September, I
972
00:32:48,250 --> 00:32:50,230
looked at like what it would look
like buying in Portugal and France
973
00:32:50,230 --> 00:32:50,810
and Croatia.
974
00:32:50,810 --> 00:32:52,330
You know, I was just talking to a
975
00:32:52,330 --> 00:32:57,310
guy earlier today who was in Maine
looking at like a 71 unit building
976
00:32:57,310 --> 00:32:58,310
down there.
977
00:32:58,310 --> 00:32:59,920
It's a fun space to be where you
978
00:32:59,920 --> 00:33:02,140
can be so curious on different
things.
979
00:33:02,340 --> 00:33:04,260
Without the pressure of, I need to
close something tomorrow to put
980
00:33:04,260 --> 00:33:04,840
food on the table.
981
00:33:05,340 --> 00:33:06,940
I'm with you on that.
982
00:33:06,940 --> 00:33:10,460
I actually enjoy when you're
traveling, going to checkout.
983
00:33:10,460 --> 00:33:14,580
If you see a for sale sign, just
look it up online and see what
984
00:33:14,580 --> 00:33:17,140
things are selling for in a
different country.
985
00:33:17,140 --> 00:33:18,300
It's pretty interesting.
986
00:33:18,300 --> 00:33:19,820
Yeah, I'm sure if you looked at
987
00:33:19,820 --> 00:33:23,440
the data charges on my phone or
whatever, it was like 95 % real
988
00:33:23,440 --> 00:33:24,140
estate sites.
989
00:33:24,140 --> 00:33:24,420
All right.
990
00:33:24,420 --> 00:33:27,100
If you could give your 20 -year
-old self any piece of advice,
991
00:33:27,100 --> 00:33:28,700
what would it be?
Don't let the poison of yesterday.
992
00:33:28,700 --> 00:33:29,860
prevent you from progress today.
993
00:33:29,860 --> 00:33:30,260
Nice.
994
00:33:30,260 --> 00:33:31,340
I like that.
995
00:33:31,340 --> 00:33:33,460
You think your 20 year old self
996
00:33:33,460 --> 00:33:35,260
would be like, shut up, Steve.
997
00:33:35,260 --> 00:33:35,820
That's crazy, man.
998
00:33:35,820 --> 00:33:36,800
What the hell are you talking
about?
999
00:33:36,800 --> 00:33:39,420
What is your favorite charity or
how do you get back?
1000
00:33:39,420 --> 00:33:40,760
Oh, dude, I can speak on this
forever.
1001
00:33:40,760 --> 00:33:41,780
So my favorite charity is Kidsport
Victoria.
1002
00:33:41,780 --> 00:33:45,220
They have chapters all across
Canada and they help families who
1003
00:33:45,220 --> 00:33:47,760
can't financially afford to put
their kids through sport, give
1004
00:33:47,760 --> 00:33:49,860
them grants and help get their kid
through a season of sport, whether
1005
00:33:49,860 --> 00:33:52,490
that be ballet, football, hockey,
soccer, whatever else it might be.
1006
00:33:52,490 --> 00:33:55,290
And so I support them regularly
through the events that they do,
1007
00:33:55,290 --> 00:33:58,050
as well as all of the rental
portfolio that I gain.
1008
00:33:58,050 --> 00:34:01,730
Every single month, every single
door, I donate $10 to Kidsport
1009
00:34:01,730 --> 00:34:01,870
Victoria.
1010
00:34:01,870 --> 00:34:03,850
So it's a great way that motivates
1011
00:34:04,090 --> 00:34:06,350
me to continue to get larger
because I'll have more impact on
1012
00:34:06,350 --> 00:34:10,190
Kidsport and the families in the
community here because I just
1013
00:34:10,190 --> 00:34:12,730
believe so much that the character
that you build through individual
1014
00:34:12,730 --> 00:34:15,870
and team sports builds you into
more resilient individual leader.
1015
00:34:15,870 --> 00:34:16,550
Yeah, absolutely.
1016
00:34:16,550 --> 00:34:17,989
I love that.
1017
00:34:17,989 --> 00:34:20,090
What's your sport?
What's your go -to?
1018
00:34:20,570 --> 00:34:25,070
I mean, growing up, it was hockey.
1019
00:34:25,070 --> 00:34:25,550
After three different shoulder
1020
00:34:25,550 --> 00:34:28,290
surgeries over the years, it has
not been hockey.
1021
00:34:28,290 --> 00:34:30,889
I actually just took up boxing.
1022
00:34:30,889 --> 00:34:32,630
I did a half Ironman last year,
1023
00:34:32,630 --> 00:34:33,710
which was really, really awesome.
1024
00:34:33,710 --> 00:34:34,290
I love hiking though.
1025
00:34:34,290 --> 00:34:39,409
So I did a really cool event last
year, no, two years ago in
1026
00:34:39,409 --> 00:34:42,650
Vancouver called 29029 Everesting,
where we climbed the elevation
1027
00:34:42,650 --> 00:34:44,870
height of Everest, just at
Whistler.
1028
00:34:44,870 --> 00:34:47,130
So 29 ,029 feet.
1029
00:34:47,130 --> 00:34:50,070
And it took 21 and a half hours to
1030
00:34:50,070 --> 00:34:51,810
do, and then you get a red hat.
1031
00:34:51,810 --> 00:34:52,330
That's awesome.
1032
00:34:52,330 --> 00:34:52,409
Yeah.
1033
00:34:52,409 --> 00:34:54,090
Well, if you're looking to get
1034
00:34:54,090 --> 00:34:57,590
back into hockey, Matt's starting
a team, and yeah, we could use
1035
00:34:57,590 --> 00:34:57,950
some players.
1036
00:34:57,950 --> 00:35:00,070
If there's any goalies out there
1037
00:35:00,070 --> 00:35:01,190
that can stop a puck.
1038
00:35:01,350 --> 00:35:02,810
Although Victoria might be a
1039
00:35:02,810 --> 00:35:04,350
little hard to play with us.
1040
00:35:04,350 --> 00:35:04,890
Yeah, you could commute.
1041
00:35:04,890 --> 00:35:07,230
Goalies are always so tough to
find.
1042
00:35:07,230 --> 00:35:09,310
Goalies are always so tough to
find.
1043
00:35:09,310 --> 00:35:10,790
No, I do love that charity, man.
1044
00:35:10,790 --> 00:35:11,990
Like, yeah, anything to do with
1045
00:35:11,990 --> 00:35:13,890
sports, I think it's instrumental
in upbringing.
1046
00:35:14,110 --> 00:35:14,610
That's awesome.
1047
00:35:14,610 --> 00:35:14,850
awesome.
1048
00:35:14,850 --> 00:35:15,290
All right.
1049
00:35:15,290 --> 00:35:16,610
How can Taylor or I help you?
1050
00:35:16,610 --> 00:35:20,910
What can we do for you or our
listener?
1051
00:35:20,910 --> 00:35:22,330
Yeah, keep growing the show, dude.
1052
00:35:22,330 --> 00:35:23,630
Like I've listened to a number of
1053
00:35:23,630 --> 00:35:23,870
your episodes.
1054
00:35:23,870 --> 00:35:25,470
I love just the piece of giving
1055
00:35:25,690 --> 00:35:27,030
back knowledge and sharing
information and connection.
1056
00:35:27,030 --> 00:35:28,710
So keep doing what you're doing.
1057
00:35:28,710 --> 00:35:30,150
For those out there, I think like
1058
00:35:30,150 --> 00:35:30,930
continue to focus on growth.
1059
00:35:30,930 --> 00:35:33,510
If you're open -minded and want to
1060
00:35:33,510 --> 00:35:34,490
be successful as a business
operator, business owner,
1061
00:35:34,490 --> 00:35:35,670
entrepreneur, solopreneur,
husband, wife, whatever that might
1062
00:35:35,890 --> 00:35:36,150
look like.
1063
00:35:36,150 --> 00:35:38,410
I'm a big believer in continually
1064
00:35:40,250 --> 00:35:42,050
to push ourselves to grow into
happier, healthy humans.
1065
00:35:42,050 --> 00:35:43,030
So keep doing that.
1066
00:35:43,030 --> 00:35:43,510
I love it.
1067
00:35:43,610 --> 00:35:43,670
Yeah.
1068
00:35:43,670 --> 00:35:44,470
I appreciate you, man.
1069
00:35:44,470 --> 00:35:47,260
Thanks so much for coming on the
show.
1070
00:35:47,260 --> 00:35:49,620
Good luck with everything with
Synergy.
1071
00:35:49,620 --> 00:35:50,000
Thank you.
1072
00:35:50,280 --> 00:35:50,740
Yeah.
1073
00:35:50,740 --> 00:35:51,900
It's going to be a great year.
1074
00:35:51,900 --> 00:35:52,800
I'm really excited about it.
1075
00:35:52,920 --> 00:35:55,320
We've got some pretty badass
speakers coming up virtually and
1076
00:35:55,320 --> 00:35:57,080
in person too.
1077
00:35:57,080 --> 00:35:58,400
And I have this vision of like
1078
00:35:58,400 --> 00:36:00,780
doing a mastermind in a castle
somewhere in Europe.
1079
00:36:00,780 --> 00:36:03,040
So that's going to be...
1080
00:36:03,040 --> 00:36:05,640
You said you weren't the visionary
1081
00:36:05,640 --> 00:36:06,000
guy.
1082
00:36:06,000 --> 00:36:07,780
Look at this, man.
1083
00:36:07,780 --> 00:36:08,240
Yeah.
1084
00:36:08,240 --> 00:36:09,540
It's like the confidence thing,
1085
00:36:09,540 --> 00:36:09,760
man.
1086
00:36:09,760 --> 00:36:11,680
Like it was from like way back
1087
00:36:11,680 --> 00:36:15,100
deep -rooted BS that I'm still
trying to unpack of being able to
1088
00:36:15,100 --> 00:36:17,030
create what I envision.
1089
00:36:17,350 --> 00:36:17,570
Yeah.
1090
00:36:17,750 --> 00:36:19,470
Well, I love it.
1091
00:36:19,470 --> 00:36:20,530
You're doing great things.
1092
00:36:20,530 --> 00:36:22,730
Can't wait to see that episode.
1093
00:36:22,730 --> 00:36:22,910
Yeah.
1094
00:36:22,910 --> 00:36:23,590
I appreciate the time.